Objective:
Design a visually appealing website for a company that specializes in selling TVs hidden within the glass of a mirror. The website should cater to upscale clientele while also promoting affordability, showcasing the TVs as functional pieces of home décor. Additionally, the website should integrate calls-to-action for showroom visits, lead capture, feature an animated slider demonstrating the technology, provide a step-by-step process from design to installation, and incorporate pictures showcasing the installation process.
MY ROLE:
Visual Design: Craft a visually stunning and sophisticated website design that aligns with the upscale clientele while maintaining an approachable and affordable aesthetic.
Showroom Visit Call-to-Action: Implement a prominent call-to-action encouraging visitors to schedule showroom visits, enticing them to experience the hidden TV technology firsthand.
Lead Capture Integration: Design and integrate lead capture forms strategically throughout the website to capture potential customer information and generate leads.
Step-by-Step Process: Develop a section that outlines the step-by-step process from design to installation, guiding visitors through the journey of acquiring and installing the hidden TV mirror.
Installation Process Showcase: Incorporate a gallery of high-resolution images that showcase the installation process, giving customers a visual understanding of the meticulous craftsmanship and attention to detail involved.
User-Friendly Navigation: Create an intuitive and user-friendly navigation structure, allowing visitors to easily explore different sections of the website, find relevant information, and engage with the lead capture forms.